HTML Anchor: what anchors in HTML are and what they are used for
It is the means by which we can jump from one part of a vast web document to another with a single click, without wasting time scrolling through endless pages to find the information we need, and thus promotes connectivity between different pages, but also user experience and SEO optimization. This is exactly the power of HTML anchors, the “anchors” that, invisible to the eyes, guide users through the maze of content, making navigation efficient and enjoyable, while also influencing the way search engines index and rank pages. Let’s explore what HTML anchors are, how best to use them, and why they have become an indispensable tool in the world of digital marketing.
What are HTML anchors?
An HTML anchor represents the building block of hyperlinks. Also known as the “a” tag, it is one of the fundamental tools in the HTML language, because it allows hyperlinks to be created between web documents and facilitates connectivity between different pages.
Anchors are essential for efficient navigation because they allow users to quickly “jump” between sections of a page and easily find the information they need.