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Stay up-to-date with the latest SEO and Google news: search algorithm updates, study and analysis articles, insights into new features, and useful insights for your SEO strategies.

News
29 January 2025

DeepSeek, Operators and agents: latest news on AI

The year 2025 begins with a bang for the advancement of generative artificial intelligence, with major innovations that are redefining […]

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Google Quality Raters Guidelines: news for January 2025

Expired domains exploited to manipulate rankings, mass-created content with the help of generative AI, and deceptive approaches to exploit the […]
28 January 2025
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January 25 Google Search News: AI, core update and SEO

New year, but some things don’t change (luckily or unluckily?) and SEO certainly never stops. And neither does Google, as […]
16 January 2025
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Google December 2024 core update: surprise!

Yes, you read that right! Google has just announced the release of its December 2024 core update, an event that […]
16 December 2024
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Gemini AI: can conversations be manipulated?

“Please die”. A sentence that leaves no room for interpretation and had the effect of a media explosion. This is […]
26 November 2024
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Google Search News of November '24: key interventions

It has been missing since July, and after several months of waiting, a new episode of Google Search News is […]
18 November 2024
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November 2024 Core Update: Google releases its new update!

It’s official: on November 11, Google kicked off the rollout of its new search ranking core update. The announcement immediately […]
14 November 2024
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SearchGPT: what it is and how SEO is changing

The news was in the air, and our Ivano, for example, talked about it in his “SEO for AI” outlining […]
30 July 2024
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SEO for AI: let's discover the SEO of the future

“In my opinion, search engines like Google or Bing – as we know them today – are already dead and […]
17 July 2024
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