When do we need a web developer? Google tells us!

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Even John Mueller anticipated, if not straight promised, it during last Google Search News video in the past few days: the other YouTube series of the company, dedicated to beginners in the Web and Research world, will soon have had new episodes ready. And so, here we are introducing third chapter of “Search for Beginners“, this time focused on the technical construction of a quality site, especially for online shops.

Suggestions to create an eCommcerce

“In order to find new customers online, your web presence will require some efforts“, says as opening statement Google Webmasters’ guiding voice, that then lists some of the typical activities of an eCommerce, such as “upload pictures of products, write their descriptions, set the prices, explain the delivery methods and so forth”.

The element to evaluate during planning phase

In the current context, there are plenty of platforms to orientate our personal business on – classic desktop web site, tablet or the evergrowing smartphone, for mobile navigation – and every one of them stands out for “time, effort and monetary investment“, as well as benefits and returns will also vary.

Therefore, one needs to already make some decisions during planning phase, like “for example, how much control you will want on the site’s appearance and if you are willing to share a percentage of your profits with the platform“.