It has only been a few days since we released the feature that allows you to discover the search intents of users behind every single keyword.
The functionality is very useful if we are planning to write new articles and in fact we quickly integrated it into the editorial assistant. But what if we had already published our pages? What if we wanted to know if we matched our users’ search intents starting from an existing URL?
This is a very common requirement, we all have web pages written in the past, maybe without the support of evolved tools like SEOZoom and the editorial assistant and we would like to make sure that they get more results by filling their gaps.
Starting from this need, we have created a brand new tool able to analyze a URL and understand which Search Intent its content was actually written for.
To identify the Search Intent of a web page, SEOZoom first tries to identify the Topic and then breaking it down to locate the Main Intent Keyword. If the web page is not ranked for any keyword, then identifying its intent will be virtually impossible.
Let’s identify the Main Intent Keyword
What is the article hosted by the selected URL all about?