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If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

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A guide to heatmaps, also useful to SEO

A heatmap or heat map is an effective tool to understand users' interaction with pages and can give a boost to SEO
19 October 2023
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Search engine algorithms: what they are and how they work

Not one, but many algorithms, each one with its own purposes and duties: knowing how this wide system works can help us work better
13 October 2023
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Understanding the messy middle in the consumer funnel

Messy Middle is the crucial decision space between stimulus and purchase: here's how brands can guide consumers on the path to purchase
12 October 2023
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Google Snippets: SEO best practices and managing rules

Google text snippets are titles and meta descriptions of pages that appear in SERPs and convince users to click on the link
9 October 2023
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