SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

18 December 2023

Attention Economy: how to capture users' limited attention

Attention is a precious and rare resource because “a person has only so much of it.” This maxim from Matthew […]

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SEO

How to improve site performance, 3 tips from Google

In today’s world, and even more so in the digital context, every second counts: this is not just a rhetorical […]

12 December 2023

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SEO

Who is and what does the SEO specialist do? The skills of an SEO expert

Once niche and almost “esoteric,” certainly little understood, today Search Engine Optimization (SEO) has perhaps definitively gained its relevance in […]

11 December 2023

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SEO

Site taxonomy, guide to its effective management for SEO

Think of the shelf layout in a supermarket and the organization of the aisles: if each product is placed in […]

7 December 2023

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SEO

Who are the Google quality raters and what guidelines they follow

A team of over 16 thousand people, active worldwide and engaged in a specific task: evaluate the results provided by […]

5 December 2023

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SEO

Content and content marketing: how to create an effective strategy

Content is king is a mantra that has been repeated for years (decades) in the world of web communication. Yet […]

4 December 2023

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SEO

A/B Testing: what it is and how to use it to improve SEO and conversions

It is a controlled experiment that compares and tests two variations of the same web page, called A and B, […]

1 December 2023

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SEO

Google gives 3 tips to set up a good sitemap

Finding ourselves without any indication in a complex network of a subway, with its multiple lines intertwining and branching off […]

30 November 2023

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SEO

Leveraging feedback and reviews to empower SEO and branding

They are technically not part of SEO, but they can indirectly influence a brand’s SEO and organic visibility. We are […]

28 November 2023

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SEO

Removing content from Google and the Web, the guide to getting it right

Can a piece of content be permanently removed from Google? And what is the process for removing the page and […]

27 November 2023

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