News

Stay up-to-date with the latest SEO and Google news: search algorithm updates, study and analysis articles, insights into new features, and useful insights for your SEO strategies.

News

20 May 2021

Here comes Google MUM, AI search algorithm a thousand times stronger than BERT

A thousand times more powerful than Google BERT: a remarkable presentation (and a promise) for Google MUM, the new search […]

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Local Search and Google My Business, main trends of 2020

A study on local search and Google My Business shows the impact of the pandemic on shopping trends and news consumer behaviours

11 May 2021

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Google Search News of April 21, what is changing in Search

Here again with this April's Search News: which are the latest developments and what has changed during last months in the Google Search world

4 May 2021

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Spam on Google is increasing: in 2020, 40 billion pages with abuses have been blocked daily

Google Webspam Report 2020: every day Google has discovered and blocked over 60 billion spam pages, with a 60% increase in a year

3 May 2021

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Indexing issues? Now they can be directly reported to Google

Google launches a new feature in the USA: site owners can report pages with indexing issues they are not able to fix

30 April 2021

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The 2 reasons why Google can remove content from search results

To comply with the norms and protect users are the 2 reasons why Google removes content from search results

22 April 2021

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From June 2021 Core Web Vitals as ranking factor on Google

Google Page Experience Update starting from June 2021: Core Web Vitals and UX signals new ranking factors with tools to monitor pages

20 April 2021

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Zero-click searches, Google replies to the study

Google replies to the zero-click trend study: treaffic is increasing and Search is not only clicks, but user satisfaction

29 March 2021

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Zero click trend is increasing: two out of three searches end on Google

In 2020 the search volume increases, but also is the zero click trend on Google: 65% of searches end without clicks on results

24 March 2021

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Here debuts the Google Passage Ranking: what it is and how it works

Starts in the USA the Google Passage Ranking, the feature with which Google identifies and ranks single query-relevant passages among long texts

16 February 2021

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