ChatGPT with no secrets: prompts that make the difference
Talking to ChatGPT is simple, but being understood by ChatGPT is a whole other story. Just to be clear, according to a study conducted by Purdue University, 52% of messages sent to ChatGPT contain incorrect or useless information and 77% are so long and convoluted that even the AI takes time to respond. And there’s an even more disturbing fact: when 12 programmers analyzed the generated responses, many of them didn’t notice the errors. Don’t panic: in this article we’ll reveal some tricks, some unwritten rules to tame ChatGPT on your own. Remember that AI for writing texts is a powerful tool, but it must be guided with precision. Furthermore, SEOZoom can write optimized and strategic prompts for you with just one click. Seeing is believing.
ChatGPT frameworks
A framework is a structure that helps create a prompt, dividing the request into essential elements such as role, task and format. This is done to obtain more targeted and precise answers.
We’re talking about a sort of magic formula that helps you receive what you ask for from generative AI, and it’s much simpler than “Open Sesame”.
Each framework can be different, depending on the objective and context, but they’re all based on common principles. The good news is that there are proven models that you can replicate to get personalized ChatGPT responses. Let’s take a look at them together!
Role – Task – Format
This outline is particularly useful when you want ChatGPT to take on a particular role and provide you with a specific answer.
You’re a real estate agent and you want to create copy for a reel on your Instagram that will be successful. You can organize your prompt in a more in-depth way rather than writing “Write a reel copy about buying a house” and asking ChatGPT to do the work of the copywriter.
Here’s how you could structure your prompt:
- Role: define who the AI should be
- “you are a copywriter experienced in writing copy for social media channels”
- Task: specify what the AI has to do
- “create a piece of copy for a reel in which you talk about the documents needed to buy a house”
- Format: indicate the structure or style you want
- “present it in the form of a bulleted list”
By following this model, ChatGPT is transformed into a real tailor-made assistant, capable of giving you clear and relevant answers.
Task – Action – Objective
Clarity first!
This scheme is used to clearly specify what needs to be done, what actions to take and how to achieve the objectives.
It is very useful for tasks that require a series of steps.
- Task: what the AI has to do
- “analyze this marketing strategy”
- Action: the specific action required to perform the task
- “identify the best performing channels”
- Objective: the final result
- “suggest changes to increase return on investment by 10%”
This scheme works because ChatGPT doesn’t have to guess what you want because you say it clearly, you avoid generic answers and get practical information, and it’s perfect for long tasks with many requests and steps.
Before – After – Bridge
It’s not the summary of your last love story, but a perfect framework to describe transformations or improvement plans.
This is because it starts with the current state (the before), specifies the final goal (the after) and then creates the bridge between the before and the after.
- Before: the current state of the problem
- “My website currently has 2,000 visits per month”
- After: the objective or desired situation
- “The goal is to reach 5,000 monthly visits in 6 months”
- Bridge: the actions necessary to move from before to after
- “What SEO strategies can we implement to achieve this goal?”
It works because it helps define the starting point and the end point in a simple and concrete way, as well as the actions needed to bridge the gap.
Use this framework whenever you want to plan a change or a growth and see how it helps you stay on fire.
Context – Action – Result – Example
Let’s get to the heart of the matter with more details!
This scheme aims to provide accurate details about a situation, describing the context, the planned actions and the expected results with real examples that guide the AI.
It is ideal for case study-based analysis or suggestions and focuses on a more analytical and descriptive approach.
- Context: describe the starting context
- “we want to expand our hair care product line”
- Action: write the activities to be carried out
- “propose a digital marketing campaign”
- Result: the result you expect
- “to increase sales by 20% in the next three months”
- Example: provide an example or similar case study
- “an example you can consider is Lush’s 2020 campaign”
Use this pattern when you need a detailed analysis, data-driven strategies, or when you want to create a perfect editorial plan, to get more targeted and applicable suggestions for your industry, and if you want the AI to follow a more structured and descriptive approach.
Ask ChatGPT what it needs
Have you been taking notes so far and have you discovered that you can ask ChatGPT directly what it needs?
Yes, instead of going crazy trying to write the perfect prompt the first time, you can turn AI into an active collaborator that helps you improve your request.
The key is to set up the conversation in the right way. You need to provide it with at least two fundamental elements:
- Objective: what do you want to achieve? Do you want to inform or entertain?
- Audience: Who is the content aimed at? Beginners, experts or non-experts?
After providing it with this information, add:
“I’m looking for the best possible result. Before giving me an answer, ask me anything you need to help me”.
This way you turn ChatGPT into a real strategic partner. It will ask you questions to fill in any gaps and guide you towards a more focused answer.
This will drive you crazy: ChatGPT can also write the prompt for you
This may take a little longer, but it can lead to truly unique and personalized results.
You can ask ChatGPT to become a prompt engineer and through a question and answer system arrive at the creation of the ideal prompt to be provided directly to you.
Copy and paste this into your chatGPT, then tell us:
“I want you to become my prompt engineer. Help me create the best possible prompt for my needs. This prompt will then be used by you
Follow the following process:
- Your first response will be to ask me what the prompt will be about. Once I have responded to you, through continuous interaction, we will keep improving the prompt.
- Based on my input, you will generate two sections:
a) Revised prompt (where you will provide your rewritten prompt that is easily understood by you)
b) Questions (you will ask a list of relevant questions to improve the prompt)
- We will continue this iterative process with me providing you with more information and you updating the revised prompt until I say it’s okay.”
We’re sure you can’t wait to put all this new advice into practice, but remember to let us know if it worked!
