We often say this: SEOZoom is a complete and versatile SEO suite, a valid ally for every type of site. Of course, we are absolutely biased, but these evaluations are confirmed daily by our users, and the case studies we are presenting help us to shed light on original and “unpredictable” cases of use of the SEO tools. Today, we give the mic to Francesca Rolle, who tells us firsthand how these tools have helped the growth of the super local cultural project of https:///teatrocaselette.it/ , the official website of the theatre in Magnetto di Caselette, small town in the province of Turin.
Using SEOZoom for a super local project
This is the story of a random discovery… a bit like the discovery of fire: as well as man discovered the fire randomly and, then, began to tame it by inventing, over the centuries, tools such as matches and lighters, I, as a press officer and digital marketing of the Theatre of Caselette (and other realities) I discovered the power of Google and SEOZoom became my match first, and my beacon later.
The site of the Teatro Magnetto di Caselette was born as a showcase site to promote the activities of an association, the Compagnia Teatrale e Culturale Messinscena, operating in a small town in the province of Turin, who had just received from the Municipality the task of managing the activities of the town theatre.
I put on the site (not a web design masterpiece, but it works!) and, since I was born as a copywriter, I soon open a blog inside the site, starting to write articles in a “random” way, because I still cannot afford tools that return the search volume, nor the competitiveness or the search intent of keywords.