SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

22 October 2021

Google quality raters guidelines, here come new indications on quality and YMYL

More details on the category of YMYL content, clarifications on what low-quality pages means, simplification interventions for some definitions and […]

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SEO

Is it better to use relative or absolute URLs for the site and the SEO?

URLs can be absolute or relative: a guide to the two approaches, that can have pros and cons and also impact the SEO

15 October 2021

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SEO

Case sensitive URLs for Google, pay attention to upper and lower case

Case sensitivity is the distinction between upper and lowercase and can mean a lot to the SEO: the cases of URLs and robots.txt files

13 October 2021

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SEO

Titles and descriptions, the new Google guide to control snippets

Google publishes new documents about how to manage and control snippets among Search and avoid issues with titles and meta descriptions

12 October 2021

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SEO

Maslow's pyramid and SEO: the theory of needs applied to site content

Maslow's pyramid explains the hierarchy of needs and is useful to the SEO so to know and meet the search intent with quality contents

7 October 2021

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SEO

Google Search, best practices for the SEO of ecommerce sites

Google publishes a new document with the SEO best practices to create the best possible e-Commerce site for users and Search

6 October 2021

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SEO

Branded and non-branded keyword, what they are and how to use them in the SEO

A focus on branded and non-brand keywords: what they are, what is the difference and how they impact on strategies and organic traffic

4 October 2021

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SEO

More and more AI in Search: main announcements at Google Search On 2021

Artificial intelligence applied to searches: Search On reveals how technology refines its answers and changes Google SERPs

1 October 2021

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SEO

First Input Delay, how to improve the metric on site pages

Google's tips to measure the site's First Input Delay and solve the issues with the metric that is included in the Page Experience

27 September 2021

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SEO

Google Search Console Insights,how the new Google platform works

How it works and what kind of data Google Search Console Insights shows: here is the new Google platform for content authors and site owners

24 September 2021

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