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If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

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A guide to heatmaps, also useful to SEO

They are called heatmaps, and they are a quick and effective tool for understanding what users do on the pages […]
19 October 2023
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Search engine algorithms: what they are and how they work

They are the complex set of mathematical formulas, rules and criteria that determine what most people, starting with ourselves, see […]
13 October 2023
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Understanding the messy middle in the consumer funnel

It is called the messy middle and is “a space of abundant information and unlimited choice that shoppers have learned […]
12 October 2023
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Google Snippets: SEO best practices and managing rules

Literally, snippet means a clipping or fragment: it is therefore a part that synthesises a whole, serving as an appetiser […]
9 October 2023
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