Glossary

Do technical terms and acronyms confuse you?
Our glossary is here to help you: simple definitions and useful links to decipher and understand the key concepts of digital marketing and SEO, helping you turn complexity into opportunities for growth

Organic Traffic

Organic traffic is defined as what a site gets only through organic search. This means that users found the website by searching for a keyword or phrase in the search engines and clicked on the link offered in the search results.

Organic traffic is therefore free and potentially available to all sites, but its actual value depends on many variables, including actual position in SERPs, structural features of the SERP itself, level of optimization and attractiveness of preview snippets, and so on.

7 days for FREE

Discover now all the SEOZoom features!