SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

9 May 2025

Machiavelli's Prince: the most relevant marketing manual ever written

Applying Machiavelli’s “The Prince” to marketing may seem like a risky move. However, those who have tried it have discovered […]

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SEO

Keywords: meaning, uses, and strategies for SEO keywords

Back to basics! Today we’re focusing on a topic that is still central to online activities and SEO work, namely […]

8 May 2025

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SEO

SEO ranking: meaning and logic behind Google rankings

94 out of 100. On average, this is the percentage of users who stop at the first page of Google […]

6 May 2025

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SEO

What is organic search on Google and how does it work?

Almost 60% of global web traffic comes from organic search results, and only 0.78% of users click on the second […]

5 May 2025

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SEO

It's not SEO, but it makes SEO: the hidden director of online success

“It’s not SEO, it’s not GEO. All it knows is what it’s not.” Quoting Spielberg’s Balto with unabashed pride, this […]

29 April 2025

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SEO

Organic traffic: how it works and why it remains pivotal

Every minute, almost 6 million searches are made on Google: that’s more than 99,000 per second and over 8 billion […]

28 April 2025

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SEO

Digital PR: what it is and why it matters for content, SEO, and brands

A mention in an authoritative publication, a spontaneous link from a niche blog, content that is reposted and shared because […]

24 April 2025

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SEO

Brand and branding: a comprehensive guide to strategic positioning

Nike, Apple, IKEA, Coca-Cola, Ferrari. Each of these names immediately conjures up a specific universe of visual sensations, codified behaviors, […]

22 April 2025

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SEO

Content marketing: a complete guide to winning strategies

In the last year, 46% of companies have increased their content marketing budget compared to the previous year, and one […]

17 April 2025

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SEO

Your Money Your Life and Google: what it is and how to manage content

Fake news, misleading information, texts completely generated by AI without any control or revision, fact checking systems in crisis… Today […]

15 April 2025

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