SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

19 June 2025

Less traffic from Google? That could be good news!

What if having less traffic from Google were a positive sign? No, it’s not the heat talking, and it’s not […]

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SEO

Brand matters more than budget – and trust helps you beat the giants

If budget were enough, Yahoo would still be relevant and we would all be walking around wearing Google Glass. But […]

17 June 2025

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SEO

How many SEOs are there? The complete guide to mastering SERPs and getting out of limbo

Midway upon my strategy journey, I found myself in a dark SERP, for the right way was lost. I’m sure […]

13 June 2025

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SEO

AI and SEO: how to use artificial intelligence to improve SEO

Can you really do SEO with AI? Artificial intelligence has revolutionized many industries, and SEO is no exception. We know […]

9 June 2025

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SEO

Trusting ChatGPT is good, but questioning is better

Writing is a creative, personal, risky act. Or at least, it used to be. Today, generative artificial intelligence promises to […]

6 June 2025

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SEO

SEO journalism: how information is changing in the age of AI

Inform, report, document: journalism was born with the aim of providing tools for understanding reality. But what happens when it […]

5 June 2025

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SEO

SEOZoom Caffè: “With AI Overview, fewer clicks but more conversions”

Yes, we know: traffic is down. Or at least, that’s how it seems when Google’s AI Overview is involved, which—let’s […]

5 June 2025

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SEO

Copywriting and psychological triggers: can we learn from phishing?

21.6% of Italians have been victims of online fraud. Last year alone, the Postal Police dealt with just under 20,000 […]

3 June 2025

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SEO

Do you still need a website? All the reasons why you do

It’s a fact: an increasingly large portion of traffic no longer passes through websites. Social media occupies prominent positions in […]

30 May 2025

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SEO

Google, AI Mode, and SEO: what really changes (and what doesn't)

Confusion, unease, agitation, fear of being left behind. After Google I/O 2025, this is the mood in the digital world. […]

29 May 2025

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