News

Stay up-to-date with the latest SEO and Google news: search algorithm updates, study and analysis articles, insights into new features, and useful insights for your SEO strategies.

News

19 July 2023

Google SERPs, what is behind this extreme volatility?

Like the Hogwarts stairs in the world of Harry Potter, Google’s SERPs like to change, we know that by now. […]

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July 2023 Search News, let's relive the latest news from Google

There’s a lot on the menu for the new installment of Google Search News, the video series Google intends to […]

10 July 2023

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Googlebot's list of IP addresses to verify the crawler's scans

It’s a topic that can worry site owners, webmasters and SEOs: how to distinguish reliable crawler passes from accesses performed […]

12 June 2023

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Google I/O 23: here comes SGE, there is more and more AI in the future of Search

There was huge anticipation for the 15th edition of Google I/O, the event expressly dedicated to developers where, by tradition, […]

15 May 2023

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April 2023 Search News: let's recap what is new at Google's

First appointment of the year for Search News, the series in which John Mueller gives us a quick overview of […]

28 April 2023

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Fighting spam, the results of Google's SpamBrain activity in 2022

More than 99 percent of visits from Google Search are spam-free. That is one of the numbers, probably the one […]

13 April 2023

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Google launches the March 2023 Core Update

Six months or, to be precise, 184 days: this is the distance between the September 2022 Core Update and brand […]

16 March 2023

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December 22 Search News: latest news from Google

A recap of the work done in recent months on the Search world and other ecosystem products, but also a […]

29 December 2022

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Here comes E-E-A-T: Google adds Experience to its quality criteria

Goodbye E-A-T, the acronym we have been accustomed to using for years now in reference to the way Google and […]

19 December 2022

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About this result, the feature with information about sites in SERP

It debuted for English-language searches on Google U.S. desktop, mobile, and Android apps in February 2021, and almost two years […]

2 November 2022

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