Update timeline
Google updates: every update to the search algorithm
Timeline, rollout notes and the operational memory of Google updates: Core Updates, Spam Updates and every relevant change in Search.
From 2011 to today
Latest entry 25 September 2026
80
Updates recorded
Each entry starts from Google's official announcement and records its dates, scope and rollout status.
2025
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Core Update
December 2024 Google Core Update: analytics and winner and loser sites
Celebration or sorrow? If December has always been the month of budgets, this year Google decided to put the load on, unleashing the December 2024 Core Update right on the heels of the holidays and just seven days after the completion of the November 2024 Core Update. This update, moreover, had a very fast rollout (completed in less than a week) and extraordinary impact, moving the SERPs with a power not seen in a long time, which did not allow much room to recover from the “earthquake” of the previous update. Read more 2024
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Spam Update
December 2024 Spam Update
Google has released a new anti-spam update for Search, the December 2024 Spam Update, which applies globally and to all languages. It does not specify exactly what type of spam it targets. -
Core Update
December 2024 Core Update
Somewhat surprisingly, Google has released a new core algorithmic update, the December 2024 Core Update. “We have several core systems that we are always improving,” explained official Google sources. Read more -
Core Update
November 2024 Google Core Update: winners and losers
For a while it even seemed like Google had forgotten about it! In fact, we had to wait a full 24 days for confirmation of the completion of the release of the November 2024 Core Update, the third major algorithmic update of the year, which officially ended on December 5 and had the classic variable, moderate to significant, impacts in several areas. As we mentioned in our presentation, this latest update follows in the wake of previous 2024 interventions, expanding the work on quality and reliability, already the focus of the changes introduced by the March and August updates. Read more -
Other updates
Removal of sitelink search box
Google has removed the sitelink search box, deeming it now of little use to users. Introduced in 2014, it allowed internal searches directly from the SERP, but declining usage led to its deprecation. The report in Search Console and related markup were also removed accordingly.
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After the update
From the announcement to the numbers
Data & ObservatoryThe analyses that read our proprietary data: Core Updates, AI Overviews, industries, SERPs and winners and losers. Not opinions about the algorithm: numbers you can check in the Observatory.
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