Exit Page

An Exit Page is the last page a visitor sees before leaving your website. It is basically the reverse of the entry page, although sometimes they can coincide (if, for example, the user lands on a page and does not continue their exploration to other content on the site).

If a large number of users leave the site from a specific exit page, it could be a symptom that there is something on that page that is not performing well, such as uninteresting content, poor design, or a suboptimal user experience, and it is therefore necessary to analyze in depth the characteristics of the resource in question and possibly look for solutions.