SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

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Heatmap: what it is and what it is for

They are called heatmaps or heat maps and they are a powerful tool and for understanding what users do on […]
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SERP: what it is, how it works, what's on Google

For several years now, it is no longer a simple list of links, but a complex and rich results page […]
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Optimizing images for SEO: the complete guide [2024]

Compressing size, using the latest formats, managing file names and alt text: these are some of the essential steps forSEO […]
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Link juice: what it is and what it means for SEO

It is a fundamental concept for SEO because it refers to the ideal value that one web page conveys to […]
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What is Google's EEAT: the complete guide

Experience, Expertise, Authoritativeness, Trustworthiness. Or, to put it in Italian, Experience, Expertise, Authoritativeness, Trustworthiness. This is what Google EEAT means, […]
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Google SafeSearch: what it is and how the filter works

It is the mean by which Google tries precisely to ensure risk-free browsing for its users. Over the years, SafeSearch […]
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Google's People Also Ask, a hidden gem of SEO insight

First appearing in 2015, Google’s People Also Ask box has become a familiar feature on search results pages, so much […]
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