SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

24 February 2025

Google Business Profile: what it is, what it is for, visibility strategies

It takes a few seconds to decide whether to enter a shop, book a service or call a company, especially […]

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SEO

Conversion rate: what it is, how it is calculated and how to improve it

What is the conversion rate, how is it calculated and the best strategies to optimize it thanks to Conversion Rate Optimization

21 February 2025

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SEO

Customer Experience: meaning, examples and CX best practices

All about Customer Experience: definitions, models, examples and methods for optimizing CX and building stronger relationships with customers

20 February 2025

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SEO

CRM: what it is, what it is for, how it works, and why it is useful

Guide to Customer Relationship Management: what it is, how to choose CRM, benefits, costs, and tools to improve customer relationships

18 February 2025

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SEO

Web Almanac 2024: data and insights on SEO, UX and performance

From robots.txt to Core Web Vitals, Web Almanac 2024 analyzes 17 million sites to describe SEO, UX and performance trends and challenges

17 February 2025

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SEO

Social competitor analysis: what it is, what it is for, and how to do it

Social media competitor analysis guide: tips, tools and strategies to boost visibility and create a winning strategy

14 February 2025

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SEO

Remarketing and retargeting: definitions, differences, and strategies

Practical guide to remarketing and retargeting: definitions, differences and how to use them together for targeted results in digital marketing

13 February 2025

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SEO

Customer retention: what it is, how it works, and why it is needed

Ultimate guide to customer retention: meaning, benefits, and strategies to retain customers and improve profitability

11 February 2025

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SEO

Google Shopping evolves: integration with Google Search

The integration between Google Shopping and Google Search is getting tighter and driving changes in SERPs and also in SEO. Learn more

10 February 2025

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SEO

Python for SEO: analysis, automation, and useful libraries

Data, automation and scraping: how to use Python for SEO, with useful scripts, libraries and techniques to improve workflows and results

7 February 2025

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