SEO

If you are looking for news on SEO optimization of a content, how to improve a page ranking, how to do SEO for Google, and how to improve your site’s performance, these are the articles for you.

SEO

13 March 2025

Brand Image: meaning, strategies and examples of success

Above all, each brand is what the public perceives it to be and believes it to be. Consumer opinion is […]

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SEO

Webinar: meaning, advantages and winning strategies

What are webinars and why are they useful? A guide to understanding how they work, their advantages and the best strategies for using them in marketing

11 March 2025

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SEO

Click-through rate: what is CTR and how is it calculated in marketing

What is the click-through rate or CTR, how is it calculated and what strategies can be applied to improve it in digital marketing and SEO?

10 March 2025

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SEO

Abandoned cart: what it is, why it happens and how to avoid it

Abandoned shopping carts are a problem for e-commerce businesses: a complete guide to definitions, causes and strategies to reduce lost sales

7 March 2025

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SEO

Website layout: what it is and how to design it for usability and SEO

Website layout guide: what it is, how it influences user experience and SEO, and how to build it optimizing aesthetics, structure and conversions

6 March 2025

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SEO

Content pruning: what it is, what it is used for and how to do it the SEO way

How to optimize a site with content pruning: SEO techniques to eliminate, update and consolidate pages and improve traffic and ranking

4 March 2025

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SEO

Customer journey: definition, meaning, stages and advantages

From first contact to after-sales: a guide to the customer journey, with strategies, tools and best practices to optimize each phase

3 March 2025

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SEO

Bing Webmaster Tools: complete guide, tools and best practices

28 February 2025

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SEO

Storytelling: what it is, how it works and why it is useful in marketing

What is storytelling, what is it for and how to apply it in marketing and communication to engage audiences and make the brand memorable

27 February 2025

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SEO

Structured data: what it is, what it is used for and how to implement it

Structured data: what it is, what it's used for, how it works, what advantages it brings and how to implement it to improve the visibility of your site

25 February 2025

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