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Structured Data

Glossary

Structured data is a kind of information formatted in a way that is easily understood by machines.

In the SEO context, structured data, often implemented using schema markup, helps search engines better understand the content of a web page-this process can improve a site’s visibility in search results and can lead to advanced search snippets, such as starred reviews, images, and more.

In depth The gallery of Google Search results enriched with structured data Google is increasingly focusing on structured data: markup to use, rich results appearing in SERPs, and tips for leveraging these resources Read on the blog

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