Glossary

Do technical terms and acronyms confuse you?
Our glossary is here to help you: simple definitions and useful links to decipher and understand the key concepts of digital marketing and SEO, helping you turn complexity into opportunities for growth

Alt Text

Alternative Text, or Alt Text, is a short description of an image that is displayed on the page when the image itself cannot be loaded or displayed.

This text is important both for accessibility, helping people with visual impairments understand the content of images, and for SEO, as search engines can use alt text to understand the content of images and to index images in search results.

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